GC Insight, working in collaboration with Marketing Manchester, developed a new Visitor Economy Strategy for the borough of Bolton spanning the 2024-2030 period.
The Strategy levered Bolton’s strategic position within Greater Manchester, rich history and natural landscapes, to establish a strategic framework for the development of the sector. The strategy was underpinned by a comprehensive evidence base informing the effective targeting of issues and opportunities to realise potential.
The strategy was launched in Spring 2024 and GC Insight has continued to support the Council to develop a detailed Delivery Plan for the first three years of the strategy, prioritising actions for inclusion and developing the detail in consultation with partners.
Co-Create Strategy
Business
People
Place
Destination
Local Government
